Ambassador Program
Thank you for your interest in TOVI Hockey and our next-gen stick technology, the DiamondAire Blade.
We are very proud that it has already received NHL APPROVAL and is in the hands of the players at that level - as they experience the differences between our stick and their legacy sticks, they are loving it.
We also know that our long-term success lies with those players who are younger, up and coming, developing, and including adult players who hit-the-ice simply for the love of the game; these players are all amazed at the experience of a TOVI stick as well.
A critical part of a genuine ambassadorship is understanding this stick, how it works for you and your game, the feel, the advantages, the ‘no-taping’ and how it’s different. This is important because the questions and inquiries will be easy to answer with experiential ice time
Our commitment to you includes an upfront commitment to us
The purchase of ONE (1) stick with a 50% off discount code, provided to you for custom building your twig and ordering at our website. Over the course of the next three (3) months, executing on the following elements will earn you the opportunity to add to your stick collection with ONE (1) complimentary stick!
These elements include:
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Video:
- Provide an initial unboxing video
- Capture an on-ice video of the stick in action
- Share an off-ice testimonial video discussing your experiences, reactions, and thoughts on how the DiamondAire Blade is unique, different, or better
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Imagery:
- Provide three (3) images per month
- Include contextual commentary
- Shout out anyone with a handle or hashtag (subject to TOVI Hockey non-compete approval)
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Support TOVI Hockey on Social Media:
- Like, comment, re-post, and share TOVI Hockey posts
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Post and tag TOVI content to your social media (in-feed, reels, IG stories, etc.) on:
- TikTok
- X
- YouTube
- Include hashtags:
- #diamondaireblade
- #tovihockey
- #everyshotmatters
- Re-share TOVI social media posts and tag TOVI — they’ll re-post and promote YOU!



